My CEO Rocks. Admit It, You're Jealous!

I wrote before about the perhaps unconventional model we used to roll out our internal online community (Guerrilla Social Media with CEO Artillery and Air Cover). Perhaps you doubted a CEO could so thoroughly "get it" when it comes to the value of Enterprise 2.0 technology? Doubt no more.

This video resulted from my request that my CEO say a few words on camera about the course on community development I'm offering for our employees. He absolutely knocked it out of the park!

Oh, and don't be confused by the name of our community: it's called "the wiki" even though it's much more (we run on Jive SBS).

For an outside perspective, see also The Chief Evangelist Officer – How does your CEO compare? (Susan Scrupski's my friend, but unlike me, she's not accountable to my CEO!)